The Psychology of Search: Navigational vs. Discovery
Not all searchers are created equal. When someone opens Google, their intent falls into specific categories. Understanding the difference between a user looking for your business specifically and a user looking for any business that solves their problem is the key to conversion. This is the distinction between "Brand Intent" (Navigational) and "Near Me Intent" (Discovery). Each requires a...
0 Σχόλια 0 Μοιράστηκε 15 Views
google.com, pub-4426877759696983, DIRECT, f08c47fec0942fa0