Impact of Premiumization on the Coffee Pods and Capsules Market

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2026-02-16 12:03:38 -

Premiumization is a defining trend in the coffee pods and capsules market. Consumers increasingly seek gourmet-quality coffee at home, willing to pay higher prices for superior flavor profiles and specialty blends. Single-origin capsules, organic certifications, and limited-edition roasts exemplify this trend. Premium packaging and sleek machine compatibility enhance perceived value. Luxury...

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